With seekSIGN, you can communicate confidently and effectively with D/deaf and hard of hearing, regardless of their hearing abilities. Our ASL cheat sheet is a quick-reference guide to learn and practice sign language, while our mobile app offers more in-depth learning and practice, all at your fingertips. All of our resources have been expertly designed to make it easy for you to communicate clearly and effectively with D/deaf and hard of hearing, no matter the situation.
Brand Identity ~ Brand Strategy ~ Research
Package Design ~ Motion Graphics
How to make hearing people be less ignorant to D/deaf and Hard of Hearing employees?
25% out 56% of D/deaf and hard of hearing quit their jobs due to discrimination. Many of these employees have resigned due to the lack of communication and accessibility with. hearing employees. To provide hearing employees with tools to communicate with their D/deaf and hard-of-hearing peers, seekSIGN was created to train Human Resource employees. The purpose of seekSIGN is to provide resources to educate hearing employees on how to communicate with D/deaf and hard-of-hearing colleagues.
PROBLEM
DESCRIPTION
RESEARCH
QUESTIONS, RESEARCHES
& CASE STUDY
Who are the clients?
Employers who hired deaf people to work for them.
What are the services?
Providing accessbility, teaching the fellow employees, bosses, colleagues how to work with deaf people, and how to make it work and deaf friendly. And also support deaf people to ask what they need to be accomodated.
Finding collobrations with several transcription apps such as Otter (meetings), or Naglish (AI text-based app, using phone functionality to converse with callers)
List to do for Case Studies:
Contact ADA, interview Deaf clients, making sure to teach appropriate signs in professional setting.
People who are “Deaf” with capital ‘D’ are culturally Deaf. Deafness is not a disability and they do not like to be labeled as hard of hearing or hearing impaired. Instead, they see Deafness as an integral part of who they are, their community, and their identity.
People who label themselves as Deaf are usually heavily integrated and involved in the Deaf community. They come frequently from generationally Deaf families and attended deaf schools. Often, their first language and primary source of communication is Sign Language.
People who are “deaf” with lowercase or small ‘d’ may have gradually lost their hearing and have not yet integrated into the Deaf community. They may also refer to deaf as a disability or medical condition. Their first or primary choices of communication is not a sign language. They are also more connected with the hearing world and potentially feel more comfortable there. As a result deaf people are usually skilled lip readers and are able to communicate orally. Also, deaf people may or may not choose to immerse themselves in the Deaf community.
Hard of Hearing refers to a hearing loss where there may be enough residual hearing that an auditory device, such as a hearing aid or FM system, provides adequate assistance to process speech.
What Do They Mean?
Deafness is not a disability.
(D)eaf vs (deaf) vs Hard of Hearing
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seekSIGN will provide Human Resource managers materials to train its employees about basic American Sign Language (ASL) and Fingerspelling with using moble app and cheat sheets.
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seekSIGN will guide hearing employees on communicating and interacting with D/deaf and Hard of Hearing employees.
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seekSIGN will teach hearing people about Deaf Culture.
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Basic ASL is easy to learn, it’s fun and less awkward to learn how to communicate and develop successful working relationships with the D/deaf and Hard of Hearing co-workers.
Educate hearing people on communicating with D/deaf people
INSIGHTS
SOLUTION
LINGVANO - Mobile App for D/deaf and Hard of Hearing
PROS
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Clearly designed. Engaging content
CONS:
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It's more for conversational purposes, but we would have modules where we can teach specialized sign language terms in a professional setting.
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Limited Free Access
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Pricey
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No voice-to-text or ASL-to-text
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No signs for industry-specific terms
seekSIGN Mobile App
At seekSIGN, we’re committed to helping people learn ASL and other critical skills that can help them better connect with the deaf community. Whether you’re new to sign language or an experienced communicator, our app makes it easy to stay up to date with the latest trends and techniques in this exciting field. Learn more about our projects and why we’re the go-to solution for anyone interested in learning ASL or specialized industry terminology. This is an example how it works.
MOODBOARD
ABCDEFGHIJKLMN
OPQRSTUVWXYZ
0123456789!@#$
%^&*()?+©:<>;'/\
FUTURA STD MEDIUM
ELEMENTS
SF PRO DISPLAY HEAVY
ABCDEFGHIJKLMN
OPQRSTUVWXYZ
0123456789!@#$
%^&*()?+©:<>;'/\
SF PRO DISPLAY SEMIBOLD
ABCDEFGHIJKLMN
OPQRSTUVWXYZ
0123456789!@#$
%^&*()?+©:<>;'/\
COLORS
DARK PRUSSIA
HEX# 273138
MOCHA
HEX# 73603F
LIGHT EARTH
HEX# 273138
MUSTURD
HEX# FECE5C
DARK MUSTURD
HEX# A18957
LOGO
Rough Sketch Logos
Logos Not Use
ASL letter for "S"
Cartoon characters (comic strip), the process of how the seekSIGN works, start from HR to hearing employees to D/Deaf and Hard of Hearing
DIAGRAM & WIREFRAME
2021 Kean U. Research Day
Original Poster